Livery gives Queen free reign of London

This article originally appeared on roadtransport.com. To read more, visit http://www.commercialmotor.com/latest-news/livery-gives-queen-free-reign-of-london

S&R Smith & Son’s flagship Daf XF looked happy and glorious when it drove through central London for the first time painted in its special Queen’s diamond jubilee livery.

The company, based in West Thurrock, Essex, has previously created cab designs to mark her majesty’s golden jubilee in 2000, as well as the 2006 football world cup.

Lee Smith, MD, tells CM: “We wanted to do something special for jubilee year and were delighted with the admiring looks the trucks was getting from people when it drove through Westminster.”

The diamond jubilee cab will help deliver goods to supermarkets throughout the south east of England.